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Revive · Money story one

Your CRM is full of buyers. Revive brings them back.

Every store has thousands of leads marked lost, dead or unresponsive. Revive works them in the background, sorted by why they stalled, and hands the ones that wake up to a person. Gross you wrote off comes back.

Where leads go cold

Lost is a status, not a fact.

Most leads are marked lost because nobody had time to keep going, not because the shopper stopped needing a car. Generic blasts make it worse: the same text to everyone, more opt-outs and a CRM nobody trusts.

  • Nobody owns them

    Salespeople work fresh ups. Aged leads wait for a BDC that is already full.

  • The reason is buried

    Why the deal stalled sits in a note nobody reads before the next blast.

  • Blasts burn the list

    One message for every reason means few replies and more opt-outs.

  • Gross gets written off

    The money spent to win the lead is gone, and so is the next sale.

How Revive works

Read. Sort. Restart. Hand off.

Revive runs on its own, around the clock, inside the guardrails you set. Guardian checks consent, quiet hours and opt-outs before every text.

  1. 1

    Read

    Revive reads every lost, dead and unresponsive record: notes, past messages, vehicles of interest, appointments and outcomes.

  2. 2

    Sort

    Each lead is sorted by why it stalled, so a price objection never gets the same text as a no-show.

  3. 3

    Restart

    A first text written for that reason, in your store's voice, paced so replies arrive at a rate your team can handle.

  4. 4

    Hand off

    Leads that wake up are worked to an appointment, then handed to the right person with a summary.

Sorted by stall reason

7 reasons a lead stalls. 7 different restarts.

Revive reads the notes, the messages and the outcome, decides why each lead stalled, and picks the angle most likely to restart that conversation.

Openers are illustrative
  • Price

    Why it stalled
    The number or the payment was higher than they wanted.
    Revive's angle
    Price drops, new incentives, rate changes and lower-priced alternatives from live inventory.

    "The payment on the Explorer came in high last spring. Two things changed since then..."

  • Trade

    Why it stalled
    The trade value did not work for them.
    Revive's angle
    Fresh appraisals as used values move, and equity checks against today's market.

    "Truck values have moved since March. Want a fresh number on your Tacoma?"

  • Credit

    Why it stalled
    They were worried about approval, or did not get the terms they hoped for.
    Revive's angle
    New lender programs and a no-pressure path to pre-qualification through your approved tools.

    "We have new financing options this quarter. Want to see where you stand?"

  • Timing

    Why it stalled
    Not ready yet: a lease to finish, a move, a new job.
    Revive's angle
    Follow-up timed to the date they gave, lease-end windows and model-year changes.

    "You mentioned your lease ends in May. Want to look at options before the rush?"

  • No-show

    Why it stalled
    Booked an appointment and never arrived.
    Revive's angle
    A low-pressure reschedule with times that fit their week.

    "We missed you on Saturday. No problem at all. Would a weekday evening be easier?"

  • Went quiet

    Why it stalled
    Stopped replying with no reason given.
    Revive's angle
    A short, human check-in on the vehicle they wanted, with what is new on the lot.

    "Still thinking about a hybrid? Two just came in that match what you asked about."

  • Bought elsewhere, back in market

    Why it stalled
    Bought from someone else. Months or years later, they are shopping again.
    Revive's angle
    Equity, service history, warranty end and lease-end signals that say they are ready.

    "Your SUV is probably worth more than you think right now. Want a quick equity check?"

A revival, start to finish

From lost to booked in 5 messages.

A price-stalled lead from last spring, restarted with the right angle and handed to the desk with the notes. Names, vehicles and times are made up for illustration.

AR

Alicia R.

Lost 7 months ago · Revive

Appt set
  1. Tue 6:12 PMRegen:

    Hi Alicia, it's the Demo Motors virtual assistant. Last spring the CR-V payment ran high. We now have a lower-mile EX and a new certified rate. Want the details? Reply STOP to opt out.

  2. Tue 6:40 PMCustomer:

    Sure. What would the payment be on the EX?

  3. Regen:

    Here it is. I can't quote a payment by text, but Jordan at the desk can run it with you in 10 minutes. Thursday after work, or should he call you?

    2023 CR-V EX · Certified

    18,400 miles · In stock

  4. Customer:

    Can Jordan call me tomorrow at lunch?

  5. Regen:

    Done. Jordan will call you tomorrow at 12:15. He has your notes, so you won't have to start over.

Regen handed Alicia to Jordan P. Call booked Wed 12:15 PM, with the notes.
Illustrative conversation

What Regen checks behind each message

The thread looks simple because the work happens around it. Each step below is something Regen checks or decides before a word goes out.

  1. Stall reason: price

    Read from the CRM notes on a lead marked lost last April: "payment too high, will wait."

  2. Guardian check passed

    Consent on file from a web form. 6:12 PM in her time zone. No opt-out on record.

  3. Angle chosen

    A current finance offer and a lower-priced EX, both pulled from live incentive and inventory data.

  4. Guardrail held

    No payment quoted without the desk. Regen offers a person instead.

  5. Hand-off with the notes

    Call booked on Jordan's calendar with a summary: why it stalled, what changed, what she wants.

Revival calculator

What is sitting in your CRM?

Start with your aged leads and adjust every rate. The math is simple and fully visible: leads × reply rate × book rate × show rate × close rate × gross.

Your assumptions

Every input is editable. Defaults are starting assumptions, not benchmarks.

Records marked lost, dead or unresponsive that still have valid consent to contact.

%

Share of aged leads that reply to a revival conversation.

%

Share of revived conversations that set an appointment.

%

Share of revived appointments that show up.

%

Share of shows that buy.

$

Per vehicle sold.

Estimated revival

$174,720

revived gross from leads your CRM had written off

Revived conversations
600
Appointments
240
Sold units
55

The funnel

  1. Aged leads10,000
  2. Revived conversations600(6% of previous)
  3. Appointments240(40% of previous)
  4. Shows156(65% of previous)
  5. Sold units55(35% of previous)

Estimates from the inputs above, not guarantees or customer results. Your results depend on your data, consent coverage, inventory and team. Insight reports your actual revived gross every month.

Proof, every month

Revived gross, reported, not promised.

Insight tracks every revived lead from first reply to sold unit, by stall reason, so you see what came back and what it was worth.

  • Revived conversations, appointments, sold units and gross
  • Opt-out and consent coverage alongside every campaign
  • Hand-offs tracked to the salesperson who closed

Bring your lost leads back to life.

Show us your CRM's lost and aged leads. We'll show you how Revive would work them.